Check out the full schedule of Gotex SHOW’s side events. Watch live the final of the New Designers Brazil contest and see the lectures of SEBRAE and BELAS ARTES about the fashion market.
[day date=”September 29th, 2015″]1st Day[/day]
[event time=”18:00″ room=”São Paulo EXPO – Pavilion 2″]Final of the New Designers Brazil contest
Who will be the next revealing fashion designers? Come see it closely!
[day date=”September 30th, 2015″]2nd Day[/day] [event time=”14:00 — 15:00″ room=”SSão Paulo EXPO – Pavilion 2″]E-commerce for clothing: a new channel to increase your sales – Jairo Lobo Migues, SEBRAE-SP
The lecture is destined for those who want to know about “e-commerce” or even plan to invest in this area. It will be approached key points that provide guidance on planning, implementation, management and dissemination of an online store.[/event] [event time=”15:00 — 16:00″ room=”São Paulo EXPO – Pavilion 2″]
Fashion e-commerce landscape in Brazil – Jairo Lobo Migues, SEBRAE-SP
Aims to enable the participant to understand the main differences of an online retail compared to a physical one and therefore allow more companies to have access, create and improve virtual fashion stores operations, based on the history of fashion e-commerce and elements that compose the electronic retail.
[event time=”16:00 — 17:00″ room=”São Paulo EXPO – Pavilion 2″]
The fashion blogging impact in brands communication – Prof. Dr. Carol Garcia, Belas Artes
The lecture shows the differences between investments in print and digital media, focusing on fashion blogs. Treats the course of the main national and foreign fashion blogs, considering the tools used by them to ensure interaction and customer engagement.
[day date=”October 1st, 2015″]3rd Day[/day] [event time=”All day long” room=”São Paulo EXPO – Pavilion 2″]Exhibition of the looks from the New Designers Brazil contest
Exhibition of the looks presented at the final of the New Designers Brazil contest.[/event] [/agenda]
About the speakers
[speaker photo=”http://gotexshow.com.br/wp-content/uploads/2015/08/jairo.jpg” name=”Jairo Lobo Migues” post=””E-commerce for clothing: a new channel to increase your sales” and “Fashion e-commerce landscape in Brazil”” company=”SEBRAE – SP”]More than 20 years of experience in Information Technology, experienced in national and multinational companies from all industries; MBA in Business Management, specialization in Systems Analysis and degrees in Business Administration and Social Communication in Advertising. [/speaker] [speaker photo=”http://gotexshow.com.br/wp-content/uploads/2015/08/carol.jpg” name=”Prof. Dr. Carol Garcia” post=””The fashion blogging impact in brands communication”” company=”BELAS ARTES”]Carol Garcia is a journalist, teacher and PhD in Communication and Semiotics from PUC-SP. Founder and chief culture officer of Nau agency, conducts extensive global travel focused on acculturation branding. Professor at the University Anhembi Morumbi University Center and Belas Artes of São Paulo, coordinates the TG (Thematic Group) Fashion and Fashion Colloquium Globalization and is director of international relations at ABEPEM.[/speaker]